The New Era of Member Engagement
From Biomarkers to Better Member Engagement
MyRoad.io helps health plans identify rising-risk members, reduce churn, and drive measurable value—using biomarker insights and intelligent outreach.
Here’s how it works:
1.
Scan & Discover
Reveal What Claims and EHRs Miss
We use a non-invasive scan to capture 20+ biomarkers, offering a deeper view into each member’s health status—before conditions escalate.
Value: Detect hidden risk and intervene early to reduce long-term costs.
2.
Segment & Stratify
Advanced Risk Stratification in Action
Our AI engine transforms biomarker data into detailed member profiles, linking them to the right care programs and benefits.
Value: Go beyond standard risk scores—pinpoint members who are likely to disengage or deteriorate.
3.
Targeted Engagement
No More Generic Outreach
We initiate member outreach based on real health needs, not assumptions—delivering messages that resonate and prompt action.
Value: Improve engagement rates while cutting marketing waste.
4.
Relevant Content & Guided Referrals
From Insight to Intervention
We deliver personalized education and steer members to in-network resources and care pathways—automatically.
Value: Strengthen trust and close care gaps with content that drives utilization.
5.
Timely Activation
Engage When Members Are Most Receptive
We reach out at optimal moments based on individual health profiles, not fixed campaign calendars.
Value: Prevent silent churn by capturing member attention when it matters most.
6.
Transparent ROI & Optimization
Prove Impact, Refine Continuously
Dashboards track engagement, care activity, cost savings, and revenue impact in real time.
Value: Demonstrate program value to internal stakeholders and partners—down to the dollar.
Why This Changes Everything
Annual Projections (Based on 75,000 Engaged Members)
Don’t bother calculating your ROI—
just wait until you see the numbers.
We could throw metrics at you, but they won’t do justice to what actually happens. Once you see the results for yourself, you’ll understand why our partners call them outrageous—in the best way possible.
